Biodiversity rocks!

Biodiversity represents our greatest wealth, our most significant and essential heritage, without which life itself would be compromised. Its decline endangers entire economic sectors, world regions, with cascading destructive effects, and ultimately it has a significant impact on the quality of life and well-being.

In a world that, not as a figure of speech, is yet to be fully explored, we have compromised our primary wealth and are seriously jeopardizing our heritage.

Considering also that 60% of the world’s GDP already depends directly on biodiversity; but the great paradigm shift and economic development can express more than 100 trillion a year provided by ecosystem services.

Investing in biodiversity means to invest in life, health, culture, beauty and wealth.

We shall enhance the beauty of our planet

Focus

What is Biodiversity?

The term biodiversity, translated from the English “biodiversity,” itself an abbreviation of “biological diversity,” was coined in 1988 by the American entomologist Edward O. Wilson.

Biodiversity can be described as the richness of life on Earth, encompassing millions of plants, animals, fungi and bacteria, including all the genes they carry and the complex ecosystems they form within the biosphere.
This diversity goes beyond the variation in the forms and structures of living beings; it extends to the abundance, distribution, and interaction among the different components of the system. In other words, within ecosystems, living organisms and physical or inorganic components coexist and interact in a delicate balance, influencing one another. Furthermore, biodiversity also encompasses human cultural diversity, which can be negatively impacted by the same factors affecting natural biodiversity.

The United Nations Convention on Biological Diversity defines biodiversity as the broad spectrum and variation of living organisms and the ecological systems that constitute their environment, including genetic diversity, species diversity, and ecosystem diversity

Ecosystem Diversity

It refers to the number and abundance of habitats, biological communities, and ecosystems in which organisms live and develop.

Species Diversity

It includes species variety, which can be quantified by the number of species within a specific area, along with the occurrence frequency of these species, indicating whether they are rare or abundant in a particular territory or habitat.

Genetic diversity

It represents the genes differentiation within a particular species, including the whole gene pool contributed by all the organisms populating our planet.

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